We are looking for an Email Marketing Specialist who is focus will be on creating, implementing, tracking and optimizing our email marketing campaigns across various marketing channels. To be successful as a you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies.
- Building out strategy for handling digital advertising
- Implement and manage email marketing campaigns
- Execute and maintain initiatives related to the digital channel
- Will be responsible for day-to-day management of digital campaigns, online directories, and other online channels with a primary focus of driving maximum search coverage while producing desired ROI
- Stay up to date with the latest SEO/SEM and digital marketing latest trends and best practices
- 2+ years of experience in Email Marketing
- Google AdWords, Facebook ads and Bing Ads
- Search, Display and Social Media ads
- Proficient with MS Office Suite
- Email Marketing
- Experience in communicating with vendors/partners about digital strategy and management, internal stakeholders about campaign strategy/status and cross-functional teams about leveraging work to meet goals.
- Data Analytics knowledge or experience
- Marketing certification through Google
- Google Analytics
- Content Marketing Campaigns